What is Digital PR?

If you want to build your online presence and keep your business at the forefront of customer minds, a smart Digital PR strategy is a must. Digital PR will help increase your brand’s online presence and can improve your SEO rankings. In this article, we’ll talk about how Digital PR

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Navigating Digital PR Job Roles and Requirements

A career in Digital PR has many benefits: no two days are ever the same, the fast-paced nature of the news agenda means we’re hardly ever sitting still long enough to be bored, and the sweet victory of landing high-quality backlinks can make us feel like we’re on top of

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How Do You Create a Digital PR strategy?

The first step of creating a Digital PR strategy – whether you’re working in an agency or in-house – is to determine what your goals are for your Digital PR offering. These will vary depending on if you’re agency or brand-side so let’s start by looking at the benefits of

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